10/4/2023 0 Comments Microsoft duo into xboxMicrosoft needs major mobile games that will draw consumers to a new, unfamiliar store. If Microsoft matches or even beats the best rates in the industry by only taking 10-12% of revenue - leaving 88-90% of all revenue to the developers - it may help Microsoft secure major partnerships for its store such as Fortnite or Genshin Impact, which in turn will attract consumers and then coerce smaller developers to spend their limited resources on a platform that will, hopefully, make them more money than they would've gotten on more established platforms. For an Xbox mobile store to have any chance of convincing developers to invest time and resources to port their games and apps, Microsoft needs to offer a competitive revenue cut for developers on in-store and in-game purchases. The Epic Games Store also only takes 12%, which is a huge incentive for developers to put their games on the platform. However, on PC, Microsoft only takes 12% from purchases made in its store, and allows developers to retain 100% of their revenue by using their own commerce platform (with the exception of games, which always gives Microsoft 12%). This also matches the revenue that both Microsoft and Sony take from all game sales on Xbox and PlayStation. Both Apple and Google take a staggering 30% cut from all purchases done through their stores, matching Steam on PC (Google only takes 15% of developers' first $1 million in revenue). One way this can be done is by guaranteeing a higher revenue cut for all in-store and in-game purchases. Microsoft's iteration may be frustrating if you're hoping for a consistent experience, but it does suggest the company is responding to gamers' feedback and hoping to stand out in the market.But that won't be enough to attract consumers Microsoft needs third-party developers fully on board to get more games into the Xbox mobile store and provide a meaningful, worthwhile alternative to more established markets. Sony, in contrast, is relatively conservative and rarely makes major changes to the PlayStation front end in the middle of a console cycle. The company has a history of frequent UI redesigns and tweaks, particularly in the Xbox One era. The rethink comes eight months after Microsoft began publicly experimenting with a new Xbox interface. This will help you make use of spare Venmo funds, of course, but it will also give you a way to split payments if you can't justify an up-front purchase. At the same time, PayPal has revealed that you can "soon" use Venmo to buy games, apps and subscriptions in the Microsoft Store on Xbox in the US. A refreshed community row helps show what friends are doing, while media spotlights and lists help you find new content to see or hear. An option can change the background to match the game you've selected in your recently played list, somewhat like PlayStation's carousel. The update should reach everyone within a few weeks.Īt the same time, a simpler layout creates more room for your custom background. You can pin favorite games and groups, and there are curated lists of games to help discover titles. There's now a quick access menu that helps you jump to your collection, Game Pass, the Microsoft Store and common functions like search and settings. The company is rolling out an updated home screen for Xbox Series/X and One users that theoretically puts games within closer reach while giving you more room to customize the experience. Microsoft isn't done refining the interface on your Xbox console.
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